Modern trade and barter has developed into a sophisticated tool to help businesses increase their effectiveness by monetizing their unused capacities and excess inventories. The worldwide organized barter exchange and trade industry has grown to an $8 billion a year industry and is used by thousands of businesses and individuals. The advent of the Internet and sophisticated relational database software programs has further advanced the barter industry's growth. Organized barter has grown throughout the world to the point now where virtually every country has a formalized barter and trade network of some kind. Complex business models based on the concept of barter are today possible since the advent of Web 2.0 technologies
Bartering benefits companies that see a mutual benefit in exchanging goods and services rather than cash, and it also enables those who are lacking hard currency to obtain goods and services.
Businesses in a barter exchange earn trade credits (instead of cash) that are deposited into their account. They then have the ability to purchase goods and services from other members utilizing their trade credits – they are not obligated to purchase from who they sold to, and vice versa. World Barter Exchange plays an important role because they provide the record-keeping, brokering expertise and monthly statements to each member
There are many reasons to use World Barter Exchange:
· Increased purchasing power
· Increased revenue
· Preserving cash
· More clients (both from the barter exchange and from cash-business referrals from barter clients)
· Better cash flow
· Greater marketing opportunities
· Improved efficiency
· Reduce overstocked inventory
· Fill voids in service schedules
· Buy items that you otherwise could not buy due to lack of cash flow
· Travel for business or pleasure securing accommodations, transportation, cruises and more with barter
World Barter Exchange has many more benefits over conventional advertising methods since they are much more proactive. Barter members call into the exchange brokerage with things they need and our brokers match those needs with other members that can fill them. Contact 513-522-1400 or wbejeanie@cinci.rr.com
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